Hamilton Locke Advises Merchant Place Investments on Acquisition of Pareto Phone from IVE Group Limited

Hamilton Locke has advised Merchant Place Investments (Merchant Place) on its acquisition of Pareto Phone from ASX-listed marketing services company, IVE Group Limited.

Merchant Place is a private investment company with offices in Sydney and Brisbane. Merchant Place invests in businesses that consistently generate strong cash flows for their owners. 

Pareto Phone specialises in comprehensive outbound tele-marketing campaigns for the not-for-profit sector. Its 150 Brisbane based employees conduct over 1 million calls each year for Pareto Phone’s charity clients. 

Hamilton Locke’s team was led by partner, Gordon McCann who was closely supported by senior associate, Kate Robinson

Commenting on the deal, Gordon McCann said: “We are delighted to have advised Merchant Place on their acquisition of Pareto Phone, a market leading business providing an important service in the not-for-profit sector. We have enjoyed collaborating with the team at Merchant Place on our first deal together and are excited to see the journey ahead unfold for Pareto Phone.” 

This deal comes off the back of a busy period with the Hamilton Locke team also acting (alongside Tim Miles, Dean Milner and Adam Congiusta from Miles Advisory) for the vendors of Tyres4U in the sale of that business to ASX- listed company National Tyre & Wheel Ltd (ASX:NTD).